Rossen & Company
Danish PR agency & accelerator with international standard.
The tier-1 choice in Copenhagen for Public Relations, Public Affairs, Investor Relations, Crisis Communications and Litigation Support in Denmark, Norway, Sweden, the Nordics and beyond. 🇩🇰🇸🇪 🇳🇴
Members of:
Our suite of 6 services.
…and on a deeper dive:
Since 2012, Rossen & Company has stood out and made a difference in the Nordic communications industry by applying the capabilities employed by the firm’s companions and the assets of their unique networks with personal involvement to help clients make lasting improvements to PR, PA and IR performance – and realize their goals.
As the Danish representative of Global Communications Alliance (since 2018), Crisis & Litigation Communicators Alliance (since 2019), Financial Narrative (since 2024) and an affiliate of dozens of tier-1 agencies around the world, we furthermore double as a preferred referral partner for K-street level PR/PA services in Denmark, Norway and Sweden and a trusted choice for regional clients with international interests whom we refer via our unique global network.
Today, we are a preferred choice by smart people and businesses around the world including Fortune500, political and NGO leadership for tier-1 PR, PA and IR in Denmark, Scandinavia and beyond.
Since 2022, our agency has donated annually 1% of its net profits to charities – these are our latest financial figures:
most profitable boutique agency 2022 (source: 
)
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FIT clients | who we work well with:
Financial services · Asset managers, banks, family offices, hedge funds, private equities and pension plans with a combined trillion-dollar AUM rely on us for City, K-street and Wall Street qualified financial communications as well as servicing of media/market intelligence and capital, corporate and commercial interests throughout Denmark, Norway and Sweden.
Infrastructure/energy · Whether for clients in aerospace, construction, defence, hydrogen, oil & gas, mobility, transportation or telecommunications, we retain the crucial supporting expertise to bridge voids and turn tables on conversations in Nordic media and politics about the most sensitive sectors of infrastructure and energy.
Tech/knowledge · From garages over workspaces to Silicon Valley, solving problems and winning through strategic Public Relations for clients in IT, FinTech and Tech as well as advising some of the smartest people and businesses in consulting, education and professional services has been core business for over a decade.
Comms concept | 4 tiers of added value:
| Rossen’s c4 matrix™ | |
|---|---|
Commercial | = Your value proposition |
Corporate | = Your brand & image |
Capital | = Your equity story |
Crisis | = Your reputation |
The team – portrait photography by Suste Bonnén, ©Rossen & Company ApS 2025:
100+ agencies & associates around the world including:
Amsterdam • Berlin • Buenos Aires • Brussels • Dubai • Geneva • Helsinki • London • Muscat • New York • Oslo • Paris • Singapore • Stockholm • Sydney • Tel-Aviv • Tbilisi • Toronto • Vienna • Washington • Zürich
Amsterdam • Berlin • Buenos Aires • Brussels • Dubai • Geneva • Helsinki • London • Muscat • New York • Oslo • Paris • Singapore • Stockholm • Sydney • Tel-Aviv • Tbilisi • Toronto • Vienna • Washington • Zürich
OAIL, a subsidiary of Ontario Teachers’ Pension Plan, one of the world’s largest pension funds and institutional investors, retained Rossen & Company from 2017-2025 to provide insights on both news relating to Copenhagen Airports as well as the wider Danish market and public affairs, up until their historic DKK 32 billion divestment to the Danish state in 2025.
“We have always found Nicolai Rossen and his team to be very responsive to any requests and proactive in ensuring we were always kept up to date on any relevant issues or opportunities that they came across. “
-DavidStanton, MD and co-Head of OAIL
A client between 2021-2025, Ageras/Shine employed Rossen & Company as their trusted PR and communications partner to support with press releases and corporate branding in Denmark and abroad, and we pride in having been a vital part in crafting stories around their capital raises, acquisitions, product launches and other strategic bets leading up to the 2025 acquisition by Cegid.
“Nicolai and his team took the time to deeply understand our business, market dynamics, and strategic priorities, and used that insight to craft clear, credible, and powerful stories that resonated with our audience – often with very tight deadlines. Their work never felt transactional; it is a strategic partnership.”
-Martin Hegelund, Co-founder & CGO
A continuously recurring client of Rossen & Company for 12 years and counting, we have assisted the Danish division of global private education leader EF Education First since 2013 with press strategy and execution, notably on the annual EF EPI report which we have established in Denmark as the benchmarking and agenda-setting report on English proficiency.
“These factors are what drives the core value we are looking for in an external advisor, why we highly recommend engaging with Rossen & Company.“
– Christen Bagger, Vice President
A client between 2016-2024, we have helped Denmark’s leading law firm Kromann Reumert on PR strategy and execution, notably establishing their thought-leadership on Brexit, effectively elevating these to a 5th place in Danish Times-equivalent Berlingske’s annual image survey of over 4,000 executives’ ranking of 140 leading Danish companies.
“Rossen & Company has been a great component in managing our British thought-leadership position in Danish media and shown great understanding, initiative and ability to execute swiftly whilst delivering high quality results by securing the desired media coverage and giving relevant strategic advice.”
– Søren Skibsted, partner
A client between 2015-2022, we have helped Nets, part of Nexi and Scandinavia’s hallmark fintech group, manage day2day PR operations in both Denmark and Norway as a preferred go-to partner for data-driven media relations and beyond. Notably, we have established the group’s annual e-commerce reports as the industry benchmark for media.
“I see Rossen & Company as a very competent sparring partner who, through their proactive approach, helps challenge the status quo.”
– Søren Winge, Head of Media Relations
Other current or past clients include:
Exclusive Danish member of:
Rossen & Company ApS
(or: Rossen Agency ApS)
CVR/VAT 36501944
Nic. Rossen Holdings ApS
(or: Rossen Accelerator ApS)
CVR/VAT 36444444
Skindergade 7
1159 Copenhagen
Denmark
+45 4630 0000
contact@rossen.com